What metrics would you define for success of Facebook Lite?

How would you measure the success of Facebook Lite?


  1. The user base growth. Activation rate – How many accounts created on this app (MoM) …
  2. User engagement – Monthly active users where an active user is a user that engaged with the platform. I need to be able also to score the engage level – a weighted score of the activity.

What is the goal of Facebook Lite?

With Facebook Lite, our goal is to provide the best possible Facebook experience to everyone, no matter their device or connection.

What are the features of Facebook Lite?

Facebook Lite is different from Facebook for Android for iOS because it:

  • Has only the main Facebook features.
  • Uses less mobile data and takes up less space on your mobile phone.
  • Works well on all networks, including 2G.
  • Installs faster and loads your screen more quickly.
  • Works on most Android or iOS mobile phones.
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How would you measure the success of Facebook groups?

Tracking Your Group’s SuccessHere are some metrics and tactics you can use to measure the success of your Facebook Group:

  1. The number of members you have in your group.
  2. New members who join per day/week/month.
  3. Ratio of new members to people who left the group.
  4. Ratio of members who are your Facebook friends vs.

How do you evaluate the success of the news feed?

Interview Answers

Monitor the active users, number of engagements (likes, comments, shares, views), time spent online, number of content created, ad CTR, revenue from ads. Another way is asking directly to users what they think of the newsfeed shape/organization/sorting of contents.

What KPIS would you use to measure the success of the newsfeed?

Key metrics I feel like we should track when it comes to the Newsfeed are:

  • Daily Active Users & Weekly Active users & Monthly active users.
  • Time spent on the newfeed from login to navigating away.
  • On average within a session on Facebook, what % of time do users return to the newsfeed.

Does Facebook Lite use less data?

As well as using fewer system resources, Facebook Lite is really designed to work on slow or unstable internet connections like 2G networks or in rural areas with a bad signal. To do this, it uses a lot less data by not downloading high resolution images or autoplaying videos.

How is Facebook Lite different from Facebook?

The main difference between Facebook Lite and Facebook is its size. Facebook Lite’s download is under 10MB. On my device, it only takes up 2.19MB of space. Compare that to the amount of space regular Facebook takes up, which is 167MB. … Additionally, Facebook Lite doesn’t preload photos in the way that Facebook does.

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How do you call on FB Lite?

Just open the Facebook Messenger Lite app on your Android smartphone, open up a current chat between you and your friend and then tap the video chat option at top-right. Video calls will work in a similar fashion as they do on the traditional Messenger app.

How do I change my Facebook Lite to normal?

Click on the Settings image (the wrench). Then, in the settings interface, click on the “Default Site” option: 2. You’ll be taken to a screen that gives you the option to make Lite your home Facebook site.

What are Facebook metrics?

Facebook Page & Post metrics

  • Engagement. Engagement is the general catchall term for everything you can do as a user with a Page’s post and profile page. …
  • Engagement rate. …
  • Reach. …
  • Impressions. …
  • Page Likes & followers. …
  • 6. Facebook referral traffic. …
  • Follower demographics. …
  • Share of voice.

What metrics would you use to track the improvement of sense of community within Facebook groups?

METRICS: In order to track the improvement of the community feel of the group, I’d like to focus on growing activity in the group.

  • # OF USERS: # of searches for group (direct / indirect) …
  • ENGAGEMENT: Time spent in group on average / member (scrolling through feed) …
Categories SMM